Other Industry events
2021
06 - 12 CIN Workshop Bridging Academia and Industry: Creating Sustainability in Your Business
Online
Bridging Academia and Industry: Creating Sustainability in Your Business
In this exciting session, we will explore some of the potential benefits of partnering with academia and also explore sustainability within the cycling sector to illustrate some of these benefits.
We will hear from CIE Member and session co-host Pete Lillie (Presca Limited), about his company’s journey and interaction with academia and the benefits that this partnering has had. Presca set out on a mission to take back materials which were polluting the planet and to redesign them into performance sportswear that was built to last.
We will also hear from and Prof Christof Backhaus, who will discuss his work on how consumers make sense of firms’ environmentally oriented activities and Associate Prof Miles Weaver will talk about supporting industry to build for purpose, sustainability and amplify Sustainable Development Goals Impact through purposeful stakeholder relationships. Both are academics at Edinburgh Napier University and are working with session co-host and colleague Prof Geraint Florida-James on projects at the Mountain Bike Centre of Scotland (MTBCOS). Prof Geraint Florida-James will lead the session and provide an update of the knowledge transfer project that is MTBCOS.
There will be plenty of opportunity to ask questions and get involved in the session, so we look forward to welcoming you to CIE’s Second Cycling Innovation Network Event on the 12th May 2021.
Register Here!
Session Agenda
• 10mins: Prof Geraint Florida-James: MTBCOS & Edinburgh Napier University
Introduction to session: MTBCOS model of business engagement.
• 10mins: Pete Lillie (Co-Founder of Presca Sports Wear)
Presca Journey through sustainability and academia.
• 10mins: Associate Prof Miles Weaver (Edinburgh Napier University)
Supporting industry to build for purpose, sustainability and amplify Sustainable Development Goals Impact through purposeful stakeholder relationships.
• 10mins: Prof Christof Backhaus (Edinburgh Napier University)
How do consumers make sense of firms’ environmentally oriented activities in terms of creating a positive impact?
• 20mins: Panel Discussion and Q&A
03 - 09 CIN WORKSHOP SERIES THE ENTREPRENEUR'S JOURNEY: FROM THE KITCHEN TABLE TO A SUCCESSFUL AND WELL-FUNDED BUSINESS
Online
CIE Member-Only Webinar
Join us for the third edition of the Cycling Innovation Network's Workshop Series, The Entrepreneur's Journey: From the Kitchen Table to a Successful and Well-Funded Business.
In this session, we'll hear from two leading cycling technology and data companies, who will share the story of their growth from idea through to successful well-funded businesses.
Irene McAleese, Co-Founder & CSO of See.Sense
Follow the See.Sense story on how Philip and Irene McAleese, a married couple who loved cycling but had no background in the cycling industry, went from having a 'bright idea' for a new type of bike light to improve cycling safety, to a product that is now used by over used by over 100,000 cyclists worldwide.
The presentation will share their journey from how first they launched their prototype on kickstarter, to raising over £1.4m in investment and then pivoting the business to B2B/C model using the sensor data insights their bike light collects. No longer just a 'bike light' company, See.Sense now also works with a mobility fleet operators to provide connected solutions for bike and scooter fleets and with leading smart cities to provide powerful sensor data insights to improve cycling safety!
Bart Visser, Co-Founder of Conneqtech
More information to follow.
Register here!
Note: You must be a CIE member in order to attend, so please be sure to use your company email address!