Who we are

CIE delivers the strengths of the cycling business sector to sustainable mobility and recreation in Europe, representing cycling businesses at the EU level.

Our Mission

Grow cycling in Europe, for the benefit of society and the benefit of cycling businesses.

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Our Members

They come from across the globe and reflect the diversity, innovative capacity and growth potential of the sector.

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What we do

Explore Our Work

Advocacy

We influence policymakers and ensure the cycling sector is well represented in national and EU policies, securing sufficient investment across the continent.

Market Intelligence & Communications

Our members have access to wider cycling industry insights through reports, member-only webinars, and market surveys.

Industrial Leadership

We provide a leadership platform to stimulate innovation, growth and strengthen the business sector in cycling through Expert Groups.

Business & Networking

We organize networking opportunities, our flagship annual CIE Summit, and expand the visibility of our members at key industry events.

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Green Jobs Goal

OUR MISSION

  • Act as a united voice for the cycling business and together with our members promote the best interests of the sector.
  • Grow cycling in Europe, for the benefit of society and the benefit of cycling businesses.
  • Make cycling a key part of the sustainable urban mobility transition under the EU Green Deal.
  • Actively communicate the benefits of cycling to decision-makers, politicians, businesses, the media, the public and other relevant stakeholders.
  • Build alliances and work in partnership with other stakeholders such as civil society, other business sectors and global partners.
  • Deliver the private sector and technological contribution to growth of cycling in Europe by encouraging investment.
  • Support conditions for a positive business environment and a successful investment climate, creating employment and growth.
  • Form a networking platform for members and interact with wider constituencies.

OUR MEMBERS

The members of Cycling Industries Europe come from across the globe and represent the entire supply chain, from bicycle and parts makers to bike sharing, cycle logistics, online services, financial services, infrastructure, tourism and consultancy.

CIE Members reflect the diversity, innovative capacity and growth potential of the sector – all of which we aim to harness for a cycling future for Europe. Join us! 

JOIN US

JOIN CYCLING INDUSTRIES EUROPE

Cycling is leading the world revolution in mobility. Is your company already part of it?

We are the united voice for the cycling industries in Europe. From world's leading bicycle and parts makers to bike sharing, cycle logistics and cargo bikes, online and financial services to innovative tech start-ups and SMEs. Cycling Industries Europe represents the entire sector. With a united voice, we will change the future. 

By joining CIE you will be part of frontrunning companies forming a united voice for the cycling sector and driving the sector forwardJoin CIE today!

MEMBERSHIP BENEFITS

1. Advocacy: More people cycling – good for business, good for the planet, good for people.

When people cycle more, its good for everyone, not just the person on the bike. And to get people cycling we need great places to ride and to make sure everyone who wants one has access to a bike. This provides additional business opportunities and ensures industry growth across different sectors

Through the advocacy of CIE and our allies we make sure governments at every level know why they should invest in cycling and have positive cycling policies. We influence policymakers and ensure that the sector is well represented in national and EU policies and measures, and secures sufficient national and EU investment across the continent.

 Through:

  • Active monitoring of developments in markets and legislation
  • Direct contact with key decision makers and stakeholders
  • Building alliances and partnerships
  • Expert Group work
  • High-level policy events, workshops and webinars

CIE informs policymakers of the economic, social and environmental benefits of the cycling sector as a whole and showcases the work of our members in clean mobility, shared mobility, electric mobility, sustainable leisure, ITS, connected cycling and industrial policy topics such as sustainability.

In addition, we make an annual donation to the work of the European Cyclists' Federation (ECF), supporting their expertise in lobbying for cycling infrastructure, cycle tourism and road safety which all help get more people on bikes.

2. Market Intelligence & Communications

Through CIE, our members have access to wider cycling industry insights; through reports and member-only webinars. Our Market Impact and Intelligence Expert Group gathers forecasts for different sectors within the industry and conducts a variety of market surveys – recent ones include CIE Business Impact Survey, and the first European Cargo Bike Industry Survey. 

We also keep our members up to date on what is happening in the sector, in terms of new developments, policies and measures, and projects via our social media channels, regular mailings and our newsletter.

3. Industrial leadership

CIE provides a leadership platform for the many sectors of the industry to stimulate innovations, growth and strengthen the business sector in cycling. Our Expert Groups create policy positions, influence policy or regulation, share information and benefit from international networking with professional and business contacts. CIE also takes part in projects and provides important funding so that ECF can stimulate cycling projects across Europe and lobby for more allocations. These projects, which include a wide range of stakeholders, allow us to research and disseminate new initiatives in the cycling sector, showing the importance of cycling both to national governments and EU policymakers. Members are free to join one or more groups.

Our Expert Groups 

EU Projects

4. Business & Networking

We organize networking, business and policy opportunities and expand the visibility of our members in multiple ways:

  • Our flagship annual CIE Summit (see our CIE 2024 Summit).
  • Significant CIE presence at key industry events throughout the year, where we organize panels, workshops, networking drinks for members and more.
  • Tailor-made workshops with experts for our members.
  • Speaking opportunities at events and workshops.
  • Liaise with leading experts of the sector by joining CIE Expert Groups.

By joining CIE you will be part of leading companies forming a united voice for the cycling sector and driving the sector forward. We would be delighted to tell you more - contact us for more information. 

Cycling Industries Europe represent the world's leading cycling companies. We are the united voice for the cycling industries in Europe.

Our ambition is to reach out beyond the traditional definition of the industry as a bicycle and parts industry and to make sure we align all business and commercial actors in a common mission.

Cycling Industries Europe brings together leading experts and companies from diverse fields including shared mobility, consultancy, digital services, logistics and financial services making our industries better equipped to respond to changes in the market and legislation and promote all forms of cycling.

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OUR WORK

Advocacy

Through the advocacy of CIE and our allies we make sure governments at every level know why they should invest in cycling and have positive cycling policies. We influence policymakers and ensure that the sector is well represented in national and EU policies and measures, and secures sufficient national and EU investment across the continent.

 We do our advocacy work through:

  • Active monitoring of developments in markets and legislation
  • Direct contact with key decision makers and stakeholders
  • Building alliances and partnerships
  • Expert Group work
  • High-level policy events, workshops and webinars

CIE informs policymakers of the economic, social and environmental benefits of the cycling sector as a whole and showcases the work of our members in clean mobility, shared mobility, electric mobility, sustainable leisure, ITS, connected cycling and industrial policy topics such as sustainability.

In addition, we make an annual donation to the work of the European Cyclists' Federation (ECF), supporting their expertise in lobbying for cycling infrastructure, cycle tourism and road safety which all help get more people on bikes. 

Market Intelligence & Communications

Through CIE, our members have access to wider cycling industry insights; through reports and member-only webinars. Our Market Impact and Intelligence Expert Group gathers forecasts for different sectors within the industry and conducts a variety of market surveys. 

We also keep our members up to date on what is happening in the sector, in terms of new developments, policies and measures, and projects via our social media channels, regular mailings and our newsletter. 

Industrial leadership

CIE provides a leadership platform for the many sectors of the industry to stimulate innovation, growth and strengthen the business sector in cycling. Our Expert Groups create policy positions, influence policy or regulation, share information and benefit from international networking with professional and business contacts. CIE also takes part in projects and provides important funding so that ECF can stimulate cycling projects across Europe and lobby for more allocations. These projects, which include a wide range of stakeholders, allow us to research and disseminate new initiatives in the cycling sector, showing the importance of cycling both to national governments and EU policymakers. Members are free to join one or more groups. 

Business & Networking

We organize networking, business and policy opportunities and expand the visibility of our members in multiple ways:

  • Our flagship annual CIE Summit.
  • Significant CIE presence at key industry events throughout the year, where we organize panels, workshops, networking drinks for members and more.
  • Tailor-made workshops with experts for our members.
  • Speaking opportunities at events and workshops.
  • Liaise with leading experts of the sector by joining CIE Expert Groups.

Why we joined

"We know that we have to win the support of governments if we want to double cycling in Europe and continue to strengthen the cycling industry for the benefit of all companies. I think every European cycling company should join Cycling Industries Europe in order to increase the importance of the bicycle in cities of the future. I am delighted to take a place in the group."

Tony Grimaldi ,
CEO, CyclEurope

"Our membership with Cycling Industries Europe directly supports the growth of our cycling business. Through advocacy, industry events and policy development, we see CIE as a key partner in the growth of our business, the cycling industry and smart mobility."

Raymond Gense ,
Director Future Technology & Public Affairs, Pon Holdings

BOARD OF DIRECTORS

Tony Grimaldi

President

Jonas Nilsson

Herman Van Beveren

BENOIT YAMEUNDJEU

Dominik Geyer

ANNA BUCHMANN

ISABELL EBERLEIN

RAYMOND GENSE

BERNHARD JOHANNI

ROBERT BURNS

PETR LADMAN

THE TEAM

Paul Walsh

Chief Executive Officer

Paul Walsh

Paul Walsh, originally from Ireland, has lived in Brussels for over 20 years and brings more than 12 years of experience working in Brussels-based associations. He holds a master's degree in Association Management and has worked across a wide range of sectors, including aviation, research and innovation, tourism, and medical devices. With expertise in European advocacy and stakeholder engagement, Paul's cross-sector knowledge and collaborative leadership support the mission of Cycling Industries Europe to advance sustainable mobility and grow the cycling industry across the continent.

LAUHA FRIED

POLICY DIRECTOR

LAUHA FRIED

Lauha is a policy and advocacy professional with extensive experience in public affairs and strategic communications at both EU and global levels. She has served as Policy Director at Cycling Industries Europe since it was founded in 2019. Lauha leads several expert groups, including bike sharing, leasing and sustainability. She is also a co-founder of the Women in Cycling network, which currently has more than 3,000 members and promotes greater diversity in the cycling industry. Prior to CIE, Lauha helped establish one of the first EU representation offices for Finnish regions in Brussels and worked as an expert at the European Commission's Directorate-General for Regional and Urban Policy. She later served as Communications Director at the Global Wind Energy Council, promoting renewable energy worldwide. Lauha has authored several publications on wind energy and renewables. Her leadership in sustainable mobility has been recognised by Zag Daily (Mobility Leader: Women Making Moves) and Cycling Weekly (Agents of Change: The women who are changing the way we all ride). Lauha holds an MSc in Political Science, International Law and Communications. She has two daughters, speaks English, French, Swedish and her native Finnish and lives in Brussels.

Jacques Lovell

Industry Manager

Jacques Lovell

Jacques focuses on getting greater support for cycling as a key industry for Europe. He co-runs the expert groups on market intelligence, supply chain and innovation. A career lobbyist with 16 years' experience working in the EU 'Brussels bubble', Jacques has always aspired to work for sectors that make people happier or smarter. Previously, he worked for EU organisations promoting public media and then tourism. He also teaches EU public affairs at Sorbonne University. He would describe himself as a 'European' and his young son could claim 4 nationalities. Jacques was born in London, studied in Toulouse, lives with an Italian partner and calls Brussels 'home'.

Istvan Koles

Communications Coordinator

Istvan Koles

After spending 4 years working in the news industry and covering Formula 1, Istvan switched from 4 wheels to 2 when he moved to Brussels and started working at CIE's partner organization IMBA Europe. Originally from Hungary, he's been bitten by the cycling bug during his university years before graduating from Corvinus University of Budapest. Now apart from his passion of racing cars he is also preaching about the benefits of cycling and can be regularly found around Forêt de Soignes on his gravel bike.

Veronica Oliva

Membership and Communications Administrator

Veronica Oliva

Veronica is the Membership and Communications Administrator at Cycling Industries Europe. Her passion for nature and creativity has guided her career and educational choices, beginning with a technical-scientific background and progressing to involvement in national and European volunteer projects in the environmental and youth work fields. Her interest in sustainable mobility communication has led her to join CIE and the cycling sector.

Ebru Akgün

Sustainability Project and Policy Officer

Ebru Akgün

Ebru Akgün is the Sustainability Project and Policy Officer at CIE. Born and raised in Istanbul, Turkey, she holds a BA in Political Science and Public Administration from Bilkent University, supplemented by conservatory training in music. She later earned an MSc in Social and Cultural Anthropology and Sustainable Development from KU Leuven, specialising in sustainability in the Mediterranean agriculture. During her studies, Ebru gained experience in sustainability-related roles across Turkey, Brazil, and Belgium, in organisation from different governance levels. Ebru has three years of experience in EU-level sustainability advocacy and lobbying, particularly in the trade and construction sectors. She is also currently pursuing a PhD in Political Science and Sociology at Vrije Universiteit Brussel and the University of Antwerp, focusing on political communication in sustainability contexts. She speaks her mother tongue Turkish, and fluent in English and Dutch, and has conversational knowledge of German, French and Greek. In her free time, she enjoys traveling, playing the piano and singing, painting, writing and spending time with her beloved friends - books.

Latest news

Logo of European Cycling Industries

03 Feb 2026

We are Hiring: Policy Manager

European Cycling Industries is looking for its next Policy Manager About the Context: Do you want to be the focal point for bicycle and e-bicycle…

Read more

26 January ECI Launch - Tony Grimaldi, Paul Walsh and Robert Wu on stage

27 Jan 2026

European Cycling Industries unveils new logo and visual identity at Brussels launch

Brussels, 27 January – Following the successful merger of the Confederation of the European Bicycle Industry (CONEBI) and Cycling Industries…

Read more

Clean Corporate Vehicles: EU omits cleanest option for future-facing corporate mobility

18 Dec 2025

Clean Corporate Vehicles: EU omits cleanest option for future-facing corporate mobility

Brussels, 18 December - Not including (e-)bikes in the Clean Corporate Vehicles proposal is a missed opportunity for the EU’s clean corporate…

Read more

Cycling Innovation Network Success Stories

  • Conneqtech, active since 2015, connects mobility to the Internet of Things via innovative solutions, and offers convenience, security, efficiency and safety to their customers. In partnership with AXA Bike Security, who have worked on bicycle and cyclist protection for over 115 years, Conneqtech established AXA IN in 2017. AXA IN makes every bike intelligent, safe and secure. As a result, bike owners and users can gain insight in the use of their bike anytime and anywhere, and retrieve their bike back when stolen.

  • e-Novia is the Enterprises Factory that transforms research into products, researchers into entrepreneurs and start-ups into global enterprises. The Factory was born in Milan, in 2015, and has shaped an ecosystem that combines the excellence of the manufacturing industry with the best European scientific competencies in the field of electronics, robotics, mechanics, and vehicular mobility, among others. e-Novia merges digital powers with the physical nature of hardware and equips prototypes with a solid service platform that enables the development and growth of the new enterprise.

  • Nüwiel, manufacturer an electric assisted operated cargo trailer for last mile logistics was announced as the winner of the Smart Pedal Pitch during Velo-city 2019, the global conference for cycling. Nüwiel and the runners-up in the competition will pilot their solutions with Dublin City Council's Smart City and Transport teams over the coming months. For Nüwiel this is a further opportunity to build on existing relationships with leading brands such as IKEA and UPS. However the competition itself was also judged as a winner for cycling by the partners promoting the competition. Smart Pedal Pitch was hosted by Dublin City Council in conjunction with Cycling Industries Europe, the Bicycle ITS Project and European Cyclists' Federation.

  • BITS aims to effectively stimulate cycling by making it safer, more comfortable and more attractive by the use of Intelligent Transport Systems (ITS). Therefore, it is crucial to have a good overview of the current ITS offer for cycling. To get this overview, BITS partners teamed up and conducted extensive research on available ITS products that might be useful for the BITS project. This research resulted in the so-called State of the Art. It contains almost 100 ITS solutions for cycling, varying from infrastructure-based systems and data collection to information provision to and interaction with cyclists.

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Testimonials

Kristian Brink
Kristian Brink Urban Sharing, Chair

Micromobility will be at the centre of the new normal in cities across the World. Suppliers and operators within this field will experience a massive deal of growth in the next decade. The CIE is where these companies can be found. Together, we shape the cities of tomorrow.

Lauha Fried
Lauha Fried Cycling Industries Europe, BSEG Staff Lead

I'm thrilled to be working with the world's leading operators and service providers of bike sharing. This group is changing the way we move and making our cities greener and more liveable. Bike sharing is key to providing affordable access to bikes for all and accelerating Europe's shift to zero emission mobility.

Sebastian Schlebusch
Sebastian Schlebusch Head Of Market Development, Tier-Dott

Micromobility is an essential puzzle piece in the urban mobility mix and CIE is a fundamental organisation to ensure that its interests are voiced in Europe.